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Digital Marketing Executive

Digital Marketing Executive ( Job Ref : GBRVZL224899 )

Rus Education India Pvt. Ltd.

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Job Summary

Job Title :

Digital Marketing Executive

Job Location :

Delhi - Delhi/NCR

Category :

Marketing / Advertising / MR / PR

Industry :

Education / Teaching / Training

Work Type :

Full Time

Job Role :

Head/VP/GM/Manager - Online/Digital Marketing

Job Type :

Regular

Annual Salary :

INR200000-400000

Experience Required :

3-6 Years

Key Skills Sets for This Job:

Digital Marketing Inside Sales AdWords

Job Description
    Oversees all company social media accounts management
    Actively involved in the development of engaging, creative, innovative content for
    regularly scheduled posts, which enlighten audiences and promote brand-
    focused messages
    Coordinates social media messaging with advertising departments, brand
    managers, and quarterly or seasonal company goals
    Coordinates with copywriters and other content creators, by overseeing their
    work and checking for originality of the content thereby offering guidance or
    direction as per the market needs.
    Audits and analyses social media presences, including digital advertising costs
    and returns
    Analyses social media campaigns with tracking systems to gather visitor data
    and determine efficacy and areas for social media campaign improvement
    Interviews, hires, and trains social media team members
    Works with other departments to develop social media timelines coinciding with
    new product releases, ad campaigns, or other brand messages
    Monitors and develops reports on competitor activity within social media spaces
    Keyword research: AdWords associate researches for keywords and also finds
    out keywords that are closely related to what the advertiser wants to promote.
    Inform the internal teams: An AdWords associate communicates with the internal
    teams and answers their queries related to the various schemes available for
    online advertising. He explains the internal teams about the new features or
    services offered by Google with updates as and when the happen.
    Check advertisement content: The AdWords associate has to check the quality of
    the content for advertisement. He must ensure that the text, images, or the
    audiovisual content that goes online is not offensive or violates any copyright
    laws.
    Help the inside sales and development team: The AdWords associate helps the
    sales team in achieving the targets for a given period. He coordinates with the
    development team in the process of placing advertisements on web pages.
    Analyze campaign effectiveness: The AdWords associate monitors and analyzes
    the effectiveness of a particular campaign. It helps him to decide whether the
    campaign is performing as expected and if not, how it can be tailored to generate
    more profit for the organization.

Rus Education India Pvt. Ltd.

Rus Education India Pvt. Ltd.

Established in : 1993

Russian Center of Science & Culture (Embassy of Russia) 24 Ferozeshah Road, Near Mandi House, New Delhi - 110001 Delhi, Delhi/NCR - 110001, India

Website : https://www.ruseducation.in

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